Coach launches their Spring 2022 campaign with the family including Jennifer Lopez, Megan Thee Stallion, Noah Beck, Wistom Kaye, and Koki. This new campaign is a reimagination of Coach's iconic Horse and Carriage code and its first ever house logo in a pop palette for a modern take.
The "That's My Ride" campaign playfully evokes nostalgic ride scenes in movies and music that are now part of our collective imagination. Throughout the campaign, you can see Coach Family getting around town via their unique modes of transport, such as J. Lo biking with a posse of BMX bikers, while Megan Thee Stallion battling it out on bumper cars at a seaside amusement park and Wisdom Kaye and his TikTok super crew joyriding around Brooklyn, celebrating the individual style, featuring pieces from the latest Spring 2022 collection.
Aside from the Horse and Carriage collection, the Spring 2022 collection also highlights the house's Field Tote and Hitch Backpack @Coach.
COACH Spring 2022 "That's My Ride"
Reviewed by Editor S
on
February 19, 2022
Rating:
Reviewed by Editor S
on
February 19, 2022
Rating:
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