H&M has teamed up with Lego To Celebrate The Power Of Play And Creativity

H&M's yearly designer collaboration stays on top of every fashionista's watchlist. And now, the high-street fashion brand has announced some equally unique partnerships for mini-fashionistas. 

The newly unveiled H&M x LEGO® Collection is here to celebrate the power of play and creativity. 

You can find playful prints of the iconic LEGO® brick throughout the Collection. Bright colors, fun designs, and smiling LEGO Minifigure heads have been used throughout the range to allow children to express themselves through fashion.

The Collection is designed to celebrate kids' boundless imaginations and was inspired by the creativity of LEGO play in the brand's 90th year. The kidswear range includes hoodies, t-shirts, dresses, skirts, shorts, matching sets, and accessories in off-white, muted green, peach, purple, and of course, the vibrant colors of the iconic LEGO® bricks that inspired the designs.

The H&M x LEGO® Collection will be available in selected stores and online at hm.com from 7 July 2022.