Alia B creatively comes together with visual artist Sofia Haron for Pinktober the annual global breast cancer awareness month with a limited edition series called Awaken a line of sweatshirt prints that depict the artist take on the importance of looking inward beyond what’s being projected on the surface, to build a deeper understanding and connection with humanity.
Having followed the works of young artist Sofia Haron, Alia instantly knew who to collaborate with for the 2020 initiative. For the past 2 years, the Alia Bastamam team has taken the responsibility to work with the warm support of NCSM, National Cancer Society Malaysia and the cancer warriors and survivors of the Children’s Home of Hope.
This goes out to all the strong women in the world! To those who are fighting dailybattles with breast cancer, the survivors, even the caregivers. To those who stand up for themselves and continue to love who they are. Alia Bastamam.
The AWAKEN sweatshirts are priced at RM129 and will be available exclusively on ALIA-B.COM from October 2nd with 100% of the proceeds from sales going to National Cancer Society Malaysia.
Reviewed by Editor S
on
October 08, 2020
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